Collective Clicks: Digital Marketing for Real Estate Investors
Episodes
174 episodes
Thriving in the Digital Age: Insights from Carrot CEO Trevor Mauch
Join Brandon as he interviews Trevor Mauch, CEO of Carrot as they discuss the real estate market's future, online marketing strategies, and real estate's evolving landscape. Get ready to dive into the shift towards PPC and SEO and the future of...
PPC Essentials Part 8: How a Single Google Ads Setting Can Make or Break Your Campaigns
Join Brandon and Shaun in the final episode of our PPC Essentials Series, where they discuss the crucial aspect of getting your Google Ads settings right. They stress how even a small mistake can lead to poor results, and offer valuable insight...
PPC Essentials Part 7: Bidding Strategies and Their Impact on ROI
In this episode of the PPC Essentials series, Brandon talks to Garret Cragun, who is the Director of Paid Media at Bateman Collective. They discuss Google Ads bids, including the target CPA bid strategy and common mistakes people make. They emp...
PPC Essentials Part 6: Understanding Bid Strategies in Google Ads Auctions
In this episode of the Collective Clicks Podcast, Brandon Bateman and Garret Cragun talk about bid strategies in Google Ads. They cover the basics of the Google Ads auction, the different bid strategies you can use, and how to adjust your bids ...
Compound Innovation and PPC Strategies: Business Growth with Forrest Blackburn
Wholesale industry leader Forrest Blackburn joins Brandon on this episode of the Collective Clicks podcast. Blackburn shares his experience on growing a company from $40K to $2M in just five months and offers tips on optimizing marketing strate...
Maximizing Your Team: Strategies for Hiring the Right Employees and Vendors
Brandon and Francisco Nieves, from Simple Cash Offers, have a conversation about how to effectively identify and collaborate with the right employees and vendors, as well as how to get the most value out of these relationships. Cisco shares his...
Efficiently Growing Revenue Through Effective Marketing and Sales Handoffs with Austin McCurdy
Austin McCurdy from the Sharper Process Team joins Brandon on this episode of Collective Clicks. They discuss how to increase revenue and efficiency in real estate investing through a streamlined marketing-to-sales handoff process. Austin share...
PPC Essentials Part 5: Exploring Location Targeting
Interested in optimizing your location targeting on digital marketing channels? Join Shaun Young, an account strategist at the Bateman Collective team, as he discusses effective strategies for improving location targeting. On this episode, ...
PPC Essentials Part 4: Conversion Tracking—A Guide to Optimizing Your PPC Strategy
This episode of the Collective Clicks Podcast dives into the world of conversion tracking, with our resident digital marketing guru Garret Cragun. In this fourth episode of what is likely an eight-part series, we'll discuss effective strategies...
PPC Essentials Part 3: 5 Mistakes to Avoid & 4 Strategies to Maximize Your Landing Page Performance
In this episode of the Collective Clicks Podcast, Brandon is joined by Garret Cragun from our paid media team to discuss landing pages. We'll cover five common mistakes people make when building landing pages and how to do them correctly, as we...
PPC Essentials Part 2: Where Investors Go Wrong With Google Ads Copy
Shaun Young, an account strategist who has worked with 100+ real estate investors across the country joins Brandon in this episode. Together, they delve into the world of Google Ads and discuss the key elements of where people go wrong especial...
PPC Essentials Part 1: Mastering Keywords To Optimize PPC Results
In this episode of the Collective Clicks Podcast, Brandon and Bateman Collective's Head of Paid Media, Garret Cragun, discuss the key aspects of keywords and negative keywords for successful PPC campaigns. They provide strategies on how to get ...
Expanding Into Multiple Markets with Aaron Gaunt
In this episode of the Collective Clicks Podcast, we sit down with Aaron Gaunt and explore why he chose to expand into multiple markets, his successful sales script, how it helped him convert leads, and his passion for being a father. Join us a...
4000 Homes and Counting: A Conversation with Brad Chandler on Investing and Creating An Impact-Driven Life.
In this episode, Brandon is joined by Brad Chandler to discuss his two decades of investing and purchasing over 4000 homes. Brad provides essential lessons from his own marketing journey, invaluable advice on how to select a marketing age...
Many Investors Miss The Mark On ROI - Here's Why
Bateman Collective Account Manager Shaun Young and Brandon discuss the idea that ROI is not everything when it comes to achieving business success. This episode explores the idea that focusing too heavily on ROI can actually negatively affect p...
Laz Perez: Leading Metrics vs. Lagging Metrics for REI
Laz Perez, a client of Bateman Collective, joins Brandon to discuss topics such as leading and lagging metrics, recognizing good initiatives from shiny objects, and how it will help businesses be successful in their digital marketing strategies...
What Google Doesn't Tell You About SEO for REI
This week on Collective Clicks, Bateman Collective's Head of SEO, Kevin Phelps, joins the podcast to discuss all things SEO. In this episode, they discuss how to optimize your real estate website for maximum search engine visibility and discuss...
Making Sense of Digital Marketing Budget for Real Estate Investors
Figuring out your marketing budget for real estate investing can be a challenging process. Noah Parks joins Brandon Bateman to discuss expectations and best practices when setting up your digital marketing budget.
How To Make Google Your Ally, Not Your Enemy
This is a technical episode where Brandon Bateman is joined by Garret Cragun to discuss the details of working with Google to optimize your digital marketing.
Do's and Don'ts for creating successful Facebook Video Ads
Jeff Meigs shares his insights on how to nail a video for Facebook Ads and why sometimes less is more after analyzing hundreds of Facebook Ads.
Is Your Location Targeting Hurting Your Results?
Locations are one of your single biggest levers for getting superior results in digital marketing. Garret Cragun joins Brandon to discuss how location targeting impacts results and where people are going wrong.
Playing the Long Game: Building your SEO Strategy with Noah Parks
SEO is a long-term investment that requires the right strategy. Noah Parks joins Brandon on this episode to discuss the crucial benefits of SEO to your business, how to choose an accredited agency to build your SEO, and why you should start tod...
Industry Experts: Google My Business with Brian Horn
Brian Horn discusses how to get your business to the top of Google and generate more leads with Google My Business. Use this free helpful guide to learn more about Google My Business.https://20033344.fs1.hubspotusercontent...
Product Update: October 2022
In this first episode, Garret Cragun, Bateman Collective's product expert, joins Brandon Bateman to discuss exciting new product updates. The product team has been testing a conditional form that enables lead scoring for clients, and early resu...